Christina Finlay
Christina Finlay
Director, Data & Analytics

Christina Finlay is on DataIQ’s top 100 data influencers for 2020 and 2021. She is Director, Data & Analytics at Nest Corporation, which was set up in 2011 by the UK government to address the needs of companies who became legally required to auto-enrol employees in a pension scheme. Nest now holds pensions for over 10 million members. She leads the organisation towards four strategic aims: to holistically understand our business so we can continually improve decision-making, to continually improve our ability to build customer value and engagement, to ensure we manage risk and adhere to regulatory requirements, and to get the most value from what we have through building and empowering a collaborative, agile research and analyst community. Christina was previously Director Data & Insight at the National Trust, and Director Insight and Planning at Hovis. Christina has worked in UK, Singapore, Canada and France, mainly focused on FMCG brands with companies like General Mills, Nature’s Path and FutureBrand.